Category: Small Business Websites

Managed WordPress: Is It Right for You?

If you’re a small business owner just beginning to build your online presence, you may have noticed offerings of both ‘shared hosting’ and ‘Managed WordPress’ (or ‘WordPress hosting’) when searching for a company to host your website.  There are some good things to be said about Managed WordPress: Managed WordPress servers are configured specifically for …

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Content Strategy: Quality vs. Quantity

It is a common misconception among small business professionals that the more content they have, the better they will rank in search results. Maybe I should say it’s a half-truth, because it’s true the more high-quality content you produce, the better you’re likely to rank. And search engines can tell the difference between quality content …

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What Can SEO Do For You?

Recently I worked with a client who wanted to increase traffic to her WordPress website. We applied some standard on-site and off-site SEO techniques to achieve the results shared here. We employed no complicated backlinking strategy and this is not an ongoing $300 monthly service. Yet we improved her web traffic by about 1250% – …

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3 Quick & Easy Things That Improve Your Online Presence

What can you do on your website, in your social media profiles and with email marketing to improve your online presence before the end of the year? Here are three ideas, in no particular order:

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5 WordPress Plugins I Love

I was invited to share 5 things I love for a Periscope challenge. So I chose WordPress plugins, since WordPress is my web design tool of choice. It’s user-friendly, by which I mean end-user friendly, not just designer-friendly. Call me crazy, but I just don’t like the idea of a small business professional being completely …

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