Video Content Creation Tools Reviewed

Content Creation Video Tools Review

LIVE video is obviously the way to go with the reach you can achieve…

…but what if you’re simply not ready to take that plunge? Or you’re having a bad hair day (or week…)? Recorded video is the next best thing to live (and certainly better than nothing!) But YOU don’t even have to be on camera!

I was watching Kim Garst on Facebook (LIVE, of course)…someone whose philosophies, skills and talents I admire. During the broadcast (about do’s and don’ts for the latest Facebook algorithms), she recommended several video creation tools, only a couple of which I was familiar with. So I decided to check ’em out, give them a test and report back to my own audience about my experiences. Most of these tools have a premium version available but I’m reviewing the free or trial version for each of them here.

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Stuff I Like: GreenGeeks Hosting

Not too long ago, a representative from GreenGeeks reached out to me about including their hosting service on my Stuff I Like page as a paid affiliate. Well, I never just recommend a product or service to my clients and website visitors because I know I can make a buck doing it. I only share recommendations that I personally use regularly or at the very least have tested for quality and value. So I had the rep set me up with a hosting account for testing purposes.

I was able to build a client’s WordPress site on my GreenGeeks account, zip it up, migrate it to the client’s server and push it live there, all very smoothly. So I’d say their service is comparable to my other favorite, BlueHost. HOWEVER, they have the added element of being 100% green powered. So I’m very pleased to be able to include them among my favorite things for small businesses, with their green status being just one of the features that sets them apart from other hosting providers.

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Facebook Changes 2018: The Sky is Falling!

OK, the sky isn’t really falling. But there are some major changes taking place over the course of this year at the biggest social platform on the planet.

Shades of things to come
First, Facebook vowed to crack down on what they call ‘engagement bait‘ as part of the process of improving the news feed experience for their users (they announced they were turning up the heat on things like clickbait and links to low-quality websites in the Spring of 2017). This latest change was actually announced mid-December 2017, but I’m sure implementation of it has crossed over into 2018.

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What Can SEO Do For You?

Significant Increase in Traffic Using SEO TechniquesRecently I worked with a client who wanted to increase traffic to her WordPress website. We applied some standard on-site and off-site SEO techniques to achieve the results shared here. We employed no complicated backlinking strategy and this is not an ongoing $300 monthly service. Yet we improved her web traffic by about 1250% – from an average 20 visitors per month to an average 250 visitors per month – as evidenced by the graphic above (that’s her actual 90-day graph, generated by the Google Analytics Dashboard plugin, Web Chick not included).

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Stuff I Like: Wondershare Filmora

Wondershare Filmora Video Editing Software Review

This post contains an affiliate link. I may receive a referral fee if you purchase through that link.

As video marketing became more and more a requirement of doing business online, I found myself in search of a simple but powerful video editing software tool with little to no learning curve. As a Windows user, I have Movie Maker built in, but I didn’t feel it was user-intuitive and it had some limitations on certain things I wanted to do. My attempts at video editing with WMM often led to frustration and unfinished products.

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