It is a common misconception among small business professionals that the more content they have, the better they will rank in search results. Maybe I should say it’s a half-truth, because it’s true the more high-quality content you produce, the better you’re likely to rank. And search engines can tell the difference between quality content and poorly produced filler. So always, always, always choose quality over quantity.
What is quality content?
Simply updating your website frequently with visual content (like images or videos) and blog posts is not going to deem your content worthy by the search engines. Creating content similar to what can be found on other sites (copy/paste is a definite no-no) is not going to help your ranking. Your content needs to:
Not too long ago, a representative from GreenGeeks reached out to me about including their hosting service on my 
Recently I worked with a client who wanted to increase traffic to her WordPress website. We applied some standard on-site and off-site SEO techniques to achieve the results shared here. We employed no complicated backlinking strategy and this is not an ongoing $300 monthly service. Yet we improved her web traffic by about 1250% – from an average 20 visitors per month to an average 250 visitors per month – as evidenced by the graphic above (that’s her actual 90-day graph, generated by the 
