Just returned from a conference and have NO IDEA where to begin with the pile of business cards you brought back with you?
Did you know that, as an Email Marketing Technician, Your Web Chick can scan them for you, import them into a spreadsheet, then import them into an email marketing system like VerticalResponse, MailChimp, AWeber and so on? Then you can easily follow-up via e-mail, newsletter, etc with the people you met. Follow-up is key if your attendance at that conference is going to benefit you and your small business. Your networking efforts at the conference will be for naught if the people you connected with don’t remember you! The #1 way to get them to remember you is to reach out to them within 48 hours of your connection. If that’s not possible, it should absolutely be within a week; by waiting longer than that, you run the risk of them completely forgetting you, your company and your message. People (especially women) do business with people they KNOW, LIKE and TRUST. How can they know, like or trust you if they don’t even remember your name? So get on it! Get your contacts organized and reach out to them ASAP!!
