Tag: Facebook

Content Curation or OPC (Other People’s Content)

Content Curation or OPC

So the social media experts will all tell you that to grow your audience, you need good content. But it takes time and research to produce good content. Without an audience, how do you warrant spending that kind of time? Or maybe you simply struggle on a weekly or perhaps daily basis to come up …

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Facebook Contests: What YOU Need to Know

IMPORTANT NOTE: Most of the information here is now deprecated. Check out my updated post on Facebook Contests for the latest info. If you run ANY kind of contests, sweepstakes or promotions on your Facebook Fan Page, you NEED this info!  I was researching something completely different for a client when I discovered this information.  I …

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Facebook: Building Relationships

If you’re going to engage in social media marketing via Facebook, then engage in it!  To simply post an update on your Facebook Page and then disappear for days is like popping into a room, spouting off some controversial or incredibly interesting statement and then popping out again…returning who-knows-when.  This does not create a meaningful dialogue …

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