Save Time (and Your Sanity) by Scheduling Social Media

According to a March 2016 poll by Manta, the majority of small business owners say social media is the most time-consuming aspect of online marketing. Can you relate?

Before you decide social media is more trouble than it’s worth, consider this: a few posts a week will do far more for your business than NO posts.

Continue reading

Share This...

We Don’t Need No Stinkin’ Badges (Or Do We?)

facebook-verified-badge

Blue verification badges have been around on Facebook for a while now, to show that Facebook had confirmed the Page or profile for a public figure, media company or brand as authentic. But wouldja looky here! Now Facebook has added a GRAY verification badge for certain local businesses and other organizations to let people know they’re authentic as well!

According to Facebook’s own Page Tips (another new feature), verifying your Page has these benefits:

  • Showing up higher in search results
  • Lets visitors know your Page is authentic
  • Early access to new features

Continue reading

Share This...

Fascination Advantage: Hooray for Second Chances

fascination-advantage-what-people-love-about-youIn the summer of 2014, I had the wonderful opportunity to share an amazing personality assessment with 100 of my readers – a $19.99 value – for FREE. Now Sally Hogshead, the creator of  Fascination Advantage®, has DOUBLED her gift to me by allowing me to make TWO HUNDRED people feel absolutely incredible. How? I get to show them what makes them fascinating and extraordinary via the Fascination Advantage® report. So if you missed it the first time around, here’s your second chance!

What makes Fascination Advantage® different from other assessments? Continue reading

Share This...

Top Motivational/Inspirational Songs for Small Biz: 2015 Edition

only-one-match

At the very end of 2013, I published my first list of favorite inspirational and motivational songs for small business. It remains one of my top 5 read posts of all time. I love music so much and the post did so well, I published a 2014 edition in December of that year and it was pretty popular, too. So, I figured it’s kinda become a tradition at this point, right? Therefore I present to you – my 2015 edition. It’s a *tiny* bit shorter that the others, but I think what it lacks in quantity it more than makes up for in quality. Enjoy!  Continue reading

Share This...

So I’ve Got a Few Broken Links, So What?

broken-links-so-what

A website is comprised of so many moving parts, as it were, that it’s not always easy for a small business professional to keep on top of all the details that can keep it running smoothly. From finding/creating graphics to blogging and updating information as necessary to all the minor details like linking to other relevant sites, a website can require a good chunk of your attention.

Let’s focus on links for this particular post. I’m sure you’ve got links on your site, external links that “point” to your social media profiles or other sites on the web that your readers would find interesting as well as internal links for people to contact you or buy your stuff.  As you can see, links play an integral part in the overall user experience on a website. What happens to that user experience when your guest encounters a broken link? Continue reading

Share This...